Cookie Policy

Chattanooga Upper Cervical Chiropractic respects your privacy and is committed to being transparent about how our website may use cookies, analytics tools, tracking technologies, and similar features.

This Cookie Policy explains what cookies are, how they may be used on our website, what information may be collected, and how visitors can manage their cookie preferences.

This Cookie Policy applies to the Chattanooga Upper Cervical Chiropractic website:

chattanoogauppercervicalchiropractic.com

This Cookie Policy should be read together with our Privacy Policy, HIPAA and Patient Privacy page, Healthcare Disclaimer, and other legal notices available on this website.

What Are Cookies?

Cookies are small text files that may be placed on your computer, phone, tablet, or other device when you visit a website.

Cookies allow a website to recognize your browser, remember certain information, improve website functionality, and understand how visitors interact with website pages.

Cookies may be used for purposes such as:

  • Helping the website function properly
  • Remembering visitor preferences
  • Understanding website traffic
  • Measuring page performance
  • Improving navigation
  • Supporting security features
  • Helping us understand which pages are most useful
  • Supporting communication or marketing tools, when appropriate

Some cookies are placed directly by the website you are visiting. These are called first-party cookies. Other cookies may be placed by outside service providers, such as analytics providers, embedded video platforms, map providers, scheduling tools, or advertising platforms. These are called third-party cookies.

Why We Use Cookies

Chattanooga Upper Cervical Chiropractic may use cookies and similar technologies to help maintain, improve, and understand the performance of our website.

We may use cookies to:

  • Make the website work properly
  • Improve the visitor experience
  • Understand how visitors find and use the website
  • Measure website traffic
  • Identify technical issues
  • Improve page content and structure
  • Understand which pages visitors view most often
  • Support website security
  • Remember cookie preferences, if a cookie banner is used
  • Improve communication and website functionality
  • Evaluate the effectiveness of website updates

Because this is a healthcare-related website, we do not intend to use cookies or tracking tools in a way that improperly collects, uses, or shares protected health information.

Types of Cookies We May Use

Essential Cookies

Essential cookies are necessary for the website to function properly.

These cookies may support:

  • Website navigation
  • Page loading
  • Security features
  • Form functionality
  • Cookie consent settings
  • Basic website operations

Without these cookies, some parts of the website may not work as intended.

Essential cookies usually cannot be disabled through the website because they are needed for core functionality. However, you may be able to block them through your browser settings. Blocking essential cookies may affect how the website functions.

Performance and Analytics Cookies

Performance and analytics cookies help us understand how visitors interact with the website.

These cookies may collect information such as:

  • Pages visited
  • Time spent on each page
  • How visitors arrived at the website
  • Browser type
  • Device type
  • General location information
  • Website errors
  • Click activity
  • Search terms that may have led visitors to the website

This information helps us improve website content, layout, navigation, and performance.

Analytics information is generally used in an aggregated or statistical way. However, because healthcare websites often involve sensitive topics, analytics tools should be carefully reviewed and configured.

Functionality Cookies

Functionality cookies help the website remember choices or preferences.

These may include:

  • Cookie banner preferences
  • Display settings
  • Form preferences
  • Language or accessibility preferences, if available
  • Previously selected options

These cookies may improve convenience and make the website easier to use.

Security Cookies

Security cookies may help protect the website from spam, abuse, unauthorized access, suspicious traffic, or technical threats.

These cookies may be used by website security tools, hosting platforms, form protection services, or spam-prevention systems.

Third-Party Cookies

Some website features may rely on third-party tools that use their own cookies or tracking technologies.

Examples may include:

  • Google Maps
  • Google Analytics or similar analytics tools
  • Embedded videos
  • Scheduling tools
  • Online forms
  • Review widgets
  • Social media links or embeds
  • Website security tools
  • Hosting and performance tools
  • Cookie consent tools

These third-party services may collect information in accordance with their own privacy policies and cookie practices.

Chattanooga Upper Cervical Chiropractic does not control all third-party cookies or how outside platforms process information. Visitors are encouraged to review the privacy policies and cookie policies of third-party platforms they interact with.

Similar Tracking Technologies

In addition to cookies, the website may use similar technologies, such as:

  • Pixels
  • Tags
  • Scripts
  • Beacons
  • Local storage
  • Session storage
  • Analytics identifiers
  • Embedded third-party tools

These technologies may help websites measure activity, remember preferences, load content, improve security, or understand visitor behavior.

For simplicity, this Cookie Policy uses the term “cookies” to include cookies and similar tracking technologies.

Healthcare Website Privacy Considerations

Because Chattanooga Upper Cervical Chiropractic is a healthcare-related website, privacy is especially important.

Visitors may come to this website to learn about upper cervical chiropractic care, vertigo, migraines, headaches, neck pain, dysautonomia, POTS, trigeminal neuralgia, or other health-related topics.

Website activity related to healthcare topics may be sensitive. We do not intend to use cookies, analytics, or tracking tools to improperly collect, disclose, or share protected health information.

Visitors should avoid submitting private health details, emergency concerns, sensitive medical history, insurance information, or financial information through general website forms unless the form is specifically identified as secure and appropriate for that purpose.

If you need to discuss private health information, please call the office directly.

Chattanooga Upper Cervical Chiropractic
4289 Bonny Oaks Drive
Chattanooga, TN 37406
Phone: 423-892-2717

Website Forms and Cookies

Our website may include contact, appointment request, or inquiry forms.

Cookies and related technologies may help forms function properly, prevent spam, remember preferences, or support website security.

Please do not submit sensitive medical information through general website forms. Website forms should be used for general communication only, such as requesting an appointment or asking for a callback.

Submitting a website form does not create a doctor-patient relationship.

A doctor-patient relationship is only established after appropriate intake, consultation, evaluation, consent, and acceptance as a patient by Chattanooga Upper Cervical Chiropractic.

Analytics and Website Measurement

We may use analytics tools to understand website traffic and improve the website experience.

Analytics tools may help us answer questions such as:

  • How many visitors use the website?
  • Which pages are most visited?
  • How do visitors find the website?
  • Which devices and browsers are used?
  • Are visitors able to navigate the website easily?
  • Which pages may need improvement?

Analytics data helps us make the website more helpful, accessible, and user-friendly.

However, analytics and tracking tools should be configured carefully on healthcare-related websites. We do not intend to use analytics tools to collect or disclose protected health information without appropriate safeguards.

Advertising and Remarketing Cookies

Chattanooga Upper Cervical Chiropractic may choose to use online advertising tools in the future.

Some advertising tools use cookies, pixels, or similar technologies to measure ad performance, understand visitor activity, or show ads to people who have visited a website.

Because this is a healthcare-related website, advertising and remarketing tools must be reviewed carefully before use.

We do not intend to use advertising cookies or remarketing tools in a way that improperly uses, or shares protected health information, sensitive medical details, or patient-specific information.

If advertising tools are used, the website should provide appropriate notice and cookie preference options where required.

Social Media Cookies

The website may include links to social media platforms or embedded social media content.

Social media platforms may use cookies or tracking technologies when you interact with their features, visit their websites, or view embedded content.

These platforms may collect information in accordance with their own privacy policies.

Please avoid sharing sensitive medical information through social media comments, messages, reviews, or public posts.

Embedded Videos and Maps

Our website may include embedded videos, maps, or other interactive features.

Examples may include:

  • YouTube videos
  • Google Maps
  • Review widgets
  • Scheduling tools
  • Educational content embeds

These third-party features may use cookies or similar technologies to function properly, measure usage, or personalize content.

If you interact with embedded third-party content, your information may be processed by that third-party provider according to its own terms and privacy practices.

Cookie Consent Banner

If the website uses a cookie consent banner, visitors may be able to accept, reject, or manage certain categories of cookies.

A cookie banner may allow visitors to control:

  • Analytics cookies
  • Marketing cookies
  • Functional cookies
  • Third-party tracking tools
  • Non-essential cookies

Essential cookies may still operate because they are required for the website to function.

Cookie preferences may be stored using a cookie so the website can remember your choices.

If you clear your browser cookies, use a different device, or use a different browser, you may need to set your preferences again.

Managing Cookies in Your Browser

Most web browsers allow you to manage cookies through browser settings.

Depending on your browser, you may be able to:

  • Block cookies
  • Delete existing cookies
  • Allow cookies from specific websites
  • Block third-party cookies
  • Receive alerts before cookies are stored
  • Clear cookies when closing your browser
  • Use private or incognito browsing modes

Browser settings vary, so please review your browser’s help section for instructions.

Please note that disabling cookies may affect how the website functions. Some pages, forms, features, or tools may not work properly if cookies are blocked.

Do Not Track Signals

Some browsers offer “Do Not Track” settings or similar privacy controls.

At this time, there is no single accepted standard for how websites should respond to all browser-based Do Not Track signals.

Chattanooga Upper Cervical Chiropractic may not respond automatically to every Do Not Track signal. However, visitors may manage cookies through their browser settings or the website’s cookie preference tools, if available.

Mobile Devices

If you access the website from a mobile device, cookies and similar technologies may still be used.

Your mobile device or browser may provide settings to limit tracking, reset identifiers, manage permissions, or control cookies.

Please review your device settings for available privacy options.

How Long Cookies Stay on Your Device

Cookies may remain on your device for different periods of time.

Session Cookies

Session cookies last only while your browser is open. They are typically deleted when you close your browser.

Persistent Cookies

Persistent cookies stay on your device for a set period of time or until you delete them. These cookies may help remember preferences or understand repeat visits.

The exact duration of a cookie depends on the type of cookie, the website tool, or the third-party provider that placed it.

Information We Do Not Intend to Collect Through Cookies

Chattanooga Upper Cervical Chiropractic does not intend to use cookies to collect sensitive medical information from visitors to the general website.

We do not intend for cookies to collect:

  • Detailed medical history
  • Diagnosis information
  • Treatment records
  • Insurance details
  • Payment card information
  • Private messages submitted to the office
  • Emergency medical concerns

However, visitors should use caution when browsing healthcare-related websites and when submitting information through online forms.

Sharing Cookie Information

Information collected through cookies may be shared with service providers that help us operate, maintain, secure, or improve the website.

These may include:

  • Website hosting providers
  • Analytics providers
  • Security providers
  • Form providers
  • Cookie consent providers
  • Scheduling platforms
  • Marketing vendors, if used

Third-party service providers may process information in accordance with their own privacy practices and agreements with the website owner.

When protected health information is involved, appropriate HIPAA safeguards and agreements may be required.

Children’s Privacy

This website is not directed to children under the age of 13.

We do not knowingly use cookies to collect personal information from children under 13 without appropriate parental or guardian involvement.

If you believe a child has submitted personal information through this website, please contact our office.

Updates to This Cookie Policy

Chattanooga Upper Cervical Chiropractic may update this Cookie Policy from time to time to reflect changes in website technology, cookie usage, analytics tools, privacy practices, legal requirements, or office procedures.

The updated version will be posted on this page.

Contact Us

If you have questions about this Cookie Policy, website privacy, or how cookies may be used on this website, please contact us.

Chattanooga Upper Cervical Chiropractic
4289 Bonny Oaks Drive
Chattanooga, TN 37406
Phone: 423-892-2717