HIPAA and Patient Privacy

Your Information. Your Rights. Our Responsibilities.

Chattanooga Upper Cervical Chiropractic is committed to protecting the privacy, confidentiality, and security of patient information. This HIPAA and Patient Privacy page explains how our office may collect, use, disclose, protect, and manage health information.

This page is intended to help patients and website visitors understand our general privacy practices. It does not replace any official Notice of Privacy Practices, intake forms, consent forms, financial policies, or documents provided directly by our office.

Please review this page carefully. If you have questions about your privacy rights, your health information, or how your information may be used, please contact our office.

Chattanooga Upper Cervical Chiropractic
4289 Bonny Oaks Drive
Chattanooga, TN 37406
Phone: 423-892-2717

Important Notice

This page describes general privacy practices regarding patient information and website communications. It is intended for informational purposes and should be reviewed by the practice and legal counsel before publication.

If there is any discrepancy between this webpage and the official Notice of Privacy Practices provided by Chattanooga Upper Cervical Chiropractic, the official Notice of Privacy Practices will control.

What Is HIPAA?

HIPAA stands for the Health Insurance Portability and Accountability Act. HIPAA includes federal rules that help protect certain health information and give patients rights regarding their medical information.

HIPAA applies to many healthcare providers, health plans, healthcare clearinghouses, and certain business associates who create, receive, maintain, or transmit protected health information.

Protected health information, often called PHI, generally includes individually identifiable health information that relates to a person’s past, present, or future health condition, healthcare treatment, or payment for healthcare services.

Examples of protected health information may include:

  • Your name
  • Your date of birth
  • Your address
  • Your phone number
  • Your email address
  • Your health history
  • Your symptoms
  • Your examination findings
  • Your treatment records
  • Your appointment history
  • Your billing or payment information
  • Your insurance information, if applicable
  • Information you provide through office forms, phone calls, emails, text messages, or other communications

Information that identifies you as a patient of Chattanooga Upper Cervical Chiropractic

Our Commitment to Patient Privacy

Chattanooga Upper Cervical Chiropractic is committed to maintaining the privacy and security of patient information. We make reasonable efforts to use, disclose, and request only the information needed to provide care, support operations, communicate with patients, and meet legal or professional responsibilities.

We are committed to:

  • Protecting patient information
  • Using patient information only as permitted or required
  • Communicating with patients respectfully and carefully
  • Limiting unnecessary access to patient information
  • Maintaining reasonable safeguards for patient records
  • Training appropriate team members on privacy expectations
  • Responding to patient privacy questions
  • Addressing privacy concerns in a timely manner
  • Maintaining accurate and professional patient records

Information We May Collect

Chattanooga Upper Cervical Chiropractic may collect information from patients and website visitors in several ways.

Information You Provide Directly

You may provide information when you:

  • Call our office
  • Schedule an appointment
  • Complete a patient intake form
  • Submit a website contact form
  • Request information about services
  • Send an email
  • Send a text message
  • Visit the office
  • Speak with a doctor or team member
  • Provide billing or payment information
  • Provide insurance information, if applicable
  • Sign consent or authorization forms
Health and Treatment Information

During care, we may collect and maintain information related to:

  • Your reason for seeking care
  • Symptoms or concerns you report
  • Health history
  • Prior injuries or conditions
  • Examination findings
  • Postural or spinal assessments
  • Imaging or scan information, if applicable
  • Treatment recommendations
  • Care plans
  • Progress notes
  • Referrals or records from other providers
  • Patient communications
  • Follow-up recommendations
Website Information

When you visit our website, certain non-medical information may be collected automatically through website tools, analytics platforms, cookies, or similar technologies.

This may include:

  • Pages visited
  • Time spent on the website
  • Browser type
  • Device type
  • General location information
  • Referral source
  • Website interaction data

This information is generally used to understand website performance, improve the website experience, and help visitors find relevant information. Website analytics should not be used in a way that improperly discloses protected health information.

How We May Use and Disclose Health Information

Chattanooga Upper Cervical Chiropractic may use and disclose patient information for treatment, payment, healthcare operations, and other purposes permitted or required by law.

Treatment

We may use and disclose health information to provide, coordinate, or manage your care.

Examples may include:

  • Reviewing your health history
  • Documenting examination findings
  • Creating a care plan
  • Tracking your progress
  • Communicating with you about appointments or care recommendations
  • Discussing your care with another healthcare provider when appropriate
  • Receiving or sending records related to your care when permitted
  • Referring you to another healthcare provider when needed
  • Coordinating with other professionals involved in your care

Payment

We may use and disclose health information to bill for services, collect payment, process transactions, or manage financial records.

Examples may include:

  • Preparing billing statements
  • Processing payments
  • Providing receipts
  • Responding to billing questions
  • Submitting information to insurance, if applicable
  • Confirming services provided
  • Managing account balances
  • Working with billing or payment service providers, when appropriate

Healthcare Operations

We may use and disclose information for normal business and administrative functions necessary to operate the practice.

Examples may include:

  • Scheduling
  • Quality review
  • Staff training
  • Internal communication
  • Recordkeeping
  • Business planning
  • Website management
  • Compliance review
  • Legal or accounting support
  • Technology support
  • Patient satisfaction review
  • Office management
  • Security and privacy monitoring

Appointment Reminders and Follow-Up Communications

We may contact you about appointments, scheduling, reminders, follow-up care, or administrative matters.

This communication may occur by phone, voicemail, email, text message, mail, or other communication methods you provide or approve.

Examples may include:

  • Appointment confirmations
  • Appointment reminders
  • Rescheduling requests
  • Missed appointment follow-up
  • General office updates
  • Care-related reminders
  • Billing or payment communication
  • Requests to complete forms

Communication by Phone, Voicemail, Email, and Text

Chattanooga Upper Cervical Chiropractic may communicate with patients through phone calls, voicemail, email, text messaging, or other electronic communication methods when appropriate.

Electronic communication can be convenient, but it may carry privacy risks. Standard email and text messaging may not always be encrypted or fully secure. Because of this, we encourage patients not to send sensitive medical details, emergency concerns, financial information, or private health information through general website forms, standard email, or standard text unless specifically instructed to use a secure method.

By providing your phone number, email address, or other contact information, you authorize our office to use it to communicate with you about scheduling, care-related matters, administrative needs, and office communications, unless you request a different communication method.

If you prefer that we contact you in a specific way, please notify our office.

Website Contact Forms

Our website may include contact forms, appointment request forms, or general inquiry forms.

Please do not submit sensitive medical details, emergency information, private health history, financial information, or protected health information through a general website form unless the form is specifically designated as secure and appropriate for that purpose.

Website forms are intended for general communication, such as:

  • Requesting an appointment
  • Asking a general question
  • Requesting a call back
  • Submitting basic contact information
  • Starting a conversation with the office

Submitting a website form does not create a doctor-patient relationship. A doctor-patient relationship is established only after appropriate intake, consultation, evaluation, consent, and acceptance by the practice.

Medical Emergencies

Do not use this website, email, voicemail, text messaging, or online forms for medical emergencies.

If you are experiencing a medical emergency, call 911 or go to the nearest emergency room immediately.

Messages sent through the website or by email may not be reviewed immediately.

Disclosures to Family Members, Caregivers, or Others Involved in Your Care

With your permission, or when permitted by law, we may share relevant information with a family member, caregiver, personal representative, or other person involved in your care or payment for your care.

When possible, we will follow your instructions about who may receive information and what information may be shared.

Examples may include:

  • Confirming an appointment with a spouse or caregiver
  • Speaking with a parent or guardian when appropriate
  • Sharing limited information with someone helping you with payment
  • Providing basic information to someone assisting with transportation or scheduling

We may also use professional judgment when a patient is present and does not object, or when another person is clearly involved in the patient’s care.

Minors and Parents or Guardians

For minor patients, privacy rights and access to health information may depend on applicable federal and state laws, parental or guardian rights, consent rules, and the circumstances of care.

Parents or legal guardians may generally have access to a minor child’s health information, but certain exceptions may apply under federal or state law.

If you have questions about access to a minor’s records or who may authorize care, please contact our office.

Authorized Representatives

A patient may authorize another person to act on their behalf in certain situations.

Examples may include:

  • A legal guardian
  • A parent of a minor patient
  • A healthcare power of attorney
  • A personal representative
  • A person authorized in writing by the patient
  • A person legally permitted to access records or make decisions

Our office may require documentation before disclosing information to an authorized representative.

Uses and Disclosures Required by Law

Chattanooga Upper Cervical Chiropractic may use or disclose health information when required to do so by federal, state, or local law.

Examples may include:

  • Responding to a court order
  • Complying with legal reporting requirements
  • Cooperating with health oversight agencies
  • Responding to certain government requests
  • Reporting certain injuries or conditions when legally required
  • Complying with workers’ compensation requirements, when applicable
  • Responding to law enforcement requests when legally permitted or required

Public Health and Safety

We may disclose health information for certain public health and safety purposes when permitted or required by law.

Examples may include:

  • Preventing or controlling disease, injury, or disability
  • Reporting certain public health concerns
  • Reporting suspected abuse, neglect, or domestic violence when required or permitted by law
  • Preventing a serious threat to health or safety
  • Complying with legally required reporting obligations

Health Oversight Activities

We may disclose health information to health oversight agencies for activities authorized by law.

Examples may include:

  • Audits
  • Investigations
  • Inspections
  • Licensure matters
  • Compliance reviews
  • Disciplinary proceedings
  • Government monitoring of healthcare programs

Legal Proceedings

We may disclose health information in response to a court order, subpoena, discovery request, or other lawful process when permitted or required by law.

In some cases, we may be required to obtain satisfactory assurances that you have been notified of the request or that efforts have been made to protect the requested information.

Law Enforcement

We may disclose health information to law enforcement officials when permitted or required by law.

Examples may include:

  • Responding to a court order or warrant
  • Reporting certain injuries
  • Assisting with locating a person under specific legal circumstances
  • Complying with laws related to public safety
  • Responding to legal requests as required

Business Associates

Chattanooga Upper Cervical Chiropractic may work with outside companies, vendors, contractors, consultants, or service providers who help us operate the practice.

These may include:

  • Billing support
  • Technology providers
  • Website providers
  • Electronic health record systems
  • Scheduling platforms
  • Payment processors
  • Accounting support
  • Legal support
  • Marketing or communication platforms
  • Data storage providers
  • Review management platforms
  • Text messaging or reminder systems

When a third party creates, receives, maintains, or transmits protected health information on behalf of the practice, HIPAA may require appropriate agreements and safeguards. These third parties are often called business associates.

Business associates are expected to protect patient information and use it only as permitted by their agreement and applicable law.

Marketing Communications

Chattanooga Upper Cervical Chiropractic may communicate with patients about services, appointment availability, educational content, wellness topics, or updates related to the practice.

Some communications may be permitted as treatment, care coordination, or general health-related communication. Other forms of marketing may require authorization depending on the content, method, and applicable law.

Patients may contact our office to ask about communication preferences or to opt out of certain non-essential communications.

Patient Reviews, Testimonials, and Social Media

Chattanooga Upper Cervical Chiropractic values patient feedback, but patient privacy is very important.

We will not publicly share a patient’s protected health information without appropriate permission.

If a patient voluntarily posts a public review, comment, or testimonial online, that post may be visible to others depending on the platform’s privacy settings. Even if a patient chooses to share personal health details publicly, our office will be careful in its responses and may avoid confirming patient status or discussing specific care details online.

Please do not post sensitive medical information in public reviews, comments, or social media messages.

Social Media Messaging

Social media platforms are not intended for private healthcare communication.

Please do not send sensitive medical information, health history, emergency concerns, billing details, or private patient information through social media messages or comments.

For patient-specific questions, please contact the office directly.

Phone: 423-892-2717

Online Tracking, Analytics, and Website Privacy

Our website may use analytics tools, cookies, pixels, or similar technologies to understand how visitors use the website and to improve website performance.

Website tracking tools should be managed carefully, especially on healthcare websites, to reduce the risk of improper collection or disclosure of protected health information.

Information collected through website tools may include:

  • Device information
  • Browser information
  • Pages visited
  • Time on site
  • General location information
  • Referral source
  • Click activity
  • Form interaction data

We do not intend for website analytics tools to collect sensitive medical information. Visitors should avoid entering sensitive health details into general website forms.

Security of Electronic Health Information

Chattanooga Upper Cervical Chiropractic takes reasonable steps to protect electronic patient information from unauthorized access, use, disclosure, alteration, or destruction.

Safeguards may include administrative, physical, and technical measures, such as:

  • Password-protected systems
  • Limited access to patient information
  • Staff privacy training
  • Secure recordkeeping practices
  • Use of appropriate technology platforms
  • Physical protection of office records
  • Confidential handling of patient documents
  • Reasonable verification before releasing information
  • Secure disposal of records when appropriate
  • Review of privacy and security practices

No system can guarantee complete security. However, we work to maintain reasonable safeguards appropriate to the type of information we handle.

Patient Rights

Patients have rights regarding their protected health information. These rights may be subject to certain limits, legal requirements, verification procedures, and applicable fees.

Right to Receive a Notice of Privacy Practices

Patients have the right to receive a Notice of Privacy Practices that explains how their health information may be used and disclosed, their rights, and the practice’s responsibilities.

You may request a paper or electronic copy of the current Notice of Privacy Practices from our office.

Right to Access Your Records

You may have the right to inspect or receive a copy of certain health information maintained by Chattanooga Upper Cervical Chiropractic.

Requests for records may need to be submitted in writing. We may need to verify your identity before releasing information.

In some cases, access may be limited or denied as permitted by law.

Right to Request an Amendment

If you believe information in your patient record is incorrect or incomplete, you may request an amendment.

Requests may need to be submitted in writing and include a reason.

We may deny a request in certain circumstances, such as if the information was not created by our office, is already accurate and complete, or is not part of the designated record set.

If a request is denied, you may have the right to submit a written statement of disagreement.

Right to Request Confidential Communications

You may request that we contact you in a specific way or at a specific location.

For example, you may ask us to contact you only by phone, only by mail, or at a different address.

We will make reasonable efforts to accommodate appropriate requests.

Right to Request Restrictions

You may ask us to limit how we use or disclose your health information for treatment, payment, or healthcare operations.

We are not always required to agree to a requested restriction, except in certain circumstances required by law.

If we agree to a restriction, we will follow it unless the information is needed for emergency treatment or another lawful exception applies.

Right to an Accounting of Disclosures

You may have the right to request a list of certain disclosures of your health information that our office has made.

This accounting may not include all disclosures, such as disclosures made for treatment, payment, healthcare operations, disclosures made with your authorization, or other disclosures excluded by law.

Right to Receive a Copy of This Notice

You may request a paper copy of this HIPAA and Patient Privacy page or the official Notice of Privacy Practices from our office at any time.

Right to File a Complaint

If you believe your privacy rights have been violated, you may file a complaint with Chattanooga Upper Cervical Chiropractic.

You may also have the right to file a complaint with the U.S. Department of Health and Human Services Office for Civil Rights.

You will not be retaliated against for filing a complaint.

How to File a Privacy Complaint With Our Office

If you have a privacy concern, please contact our office.

Chattanooga Upper Cervical Chiropractic
4289 Bonny Oaks Drive
Chattanooga, TN 37406
Phone: 423-892-2717

Please include your name, contact information, a description of the concern, and any relevant details that may help us review the issue.

Authorization for Certain Uses and Disclosures

Some uses and disclosures of health information may require written authorization.

Examples may include:

  • Certain marketing communications
  • Certain disclosures of records to outside parties
  • Certain uses of patient images, testimonials, or stories
  • Certain disclosures not otherwise permitted by HIPAA or applicable law

If you provide authorization, you may have the right to revoke it in writing, except to the extent the practice has already relied on it.

Patient Images, Videos, and Testimonials

Chattanooga Upper Cervical Chiropractic will not use a patient’s identifiable image, video, testimonial, story, or case details for marketing or public-facing content without appropriate permission.

If a patient agrees to provide a testimonial or participate in a photo or video, a separate written authorization may be required.

Patients should understand that public-facing content may be seen, shared, copied, or saved by others once published online.

Payment Information and Financial Privacy

Chattanooga Upper Cervical Chiropractic may collect payment information in connection with services provided.

Payment information may be processed through third-party payment providers, banks, merchant processors, or billing platforms. These providers may have their own privacy and security practices.

We make reasonable efforts to work with appropriate service providers and to limit access to financial information.

Insurance Information

If insurance is used or discussed, we may collect and use insurance-related information for eligibility, billing, payment, documentation, or administrative purposes.

This may include:

  • Insurance provider name
  • Member or policy information
  • Claim information
  • Payment details
  • Explanation of benefits information
  • Communication with insurance representatives, when applicable

Record Retention

Chattanooga Upper Cervical Chiropractic maintains patient records in accordance with applicable laws, professional standards, and office policies.

Records may be retained for a required period after the last date of service or as otherwise required by law.

When records are no longer needed and are eligible for destruction, they should be disposed of in a way that reasonably protects confidentiality.

De-Identified Information

In some circumstances, information may be used or shared in a de-identified form that does not identify a specific patient.

De-identified information may be used for general business review, education, analysis, reporting, or other purposes permitted by law.

Data Breach Notification

If there is a breach involving unsecured protected health information, Chattanooga Upper Cervical Chiropractic will review the situation and provide notification as required by applicable law.

A breach review may include:

  • What information was involved
  • Whether the information was actually acquired or viewed
  • Who received or accessed the information
  • Whether the information was secured or mitigated
  • What steps are needed to reduce risk
  • Whether a patient, government, or other notification is required

Patient Responsibilities

Patients can help protect their own privacy by:

  • Providing accurate contact information
  • Not sending sensitive information through unsecured channels
  • Keeping personal devices secure
  • Using private networks when communicating online
  • Avoiding public Wi-Fi for sensitive communication when possible
  • Not sharing login credentials for patient portals, if applicable
  • Letting our office know if communication preferences change
  • Not posting private health details in public online reviews or social media comments
  • Contacting the office directly for private health questions

Website Use and Privacy Limitations

This website is intended to provide general information about Chattanooga Upper Cervical Chiropractic, upper cervical chiropractic care, and related educational topics.

The website is not a secure patient portal unless clearly identified as such.

Please do not use the website for:

  • Medical emergencies
  • Urgent symptoms
  • Sensitive medical disclosures
  • Detailed health history
  • Requests requiring immediate response
  • Private billing disputes
  • Transmission of medical records, unless instructed through a secure method

If you need to discuss private information, please call the office directly.

Doctor-Patient Relationship Disclaimer

Use of this website does not create a doctor-patient relationship.

A doctor-patient relationship is created only after appropriate intake, consultation, evaluation, consent, and acceptance as a patient by Chattanooga Upper Cervical Chiropractic.

Information on this website should not be used as a substitute for professional healthcare advice, diagnosis, or treatment.

Changes to This HIPAA and Patient Privacy Page

Chattanooga Upper Cervical Chiropractic may update this page from time to time to reflect changes in privacy practices, office procedures, technology, legal requirements, or website operations.

The most current version will be posted on this page.

Questions About This Page

If you have questions about this HIPAA and Patient Privacy page, patient records, communication preferences, or privacy rights, please contact our office.

Chattanooga Upper Cervical Chiropractic
4289 Bonny Oaks Drive
Chattanooga, TN 37406
Phone: 423-892-2717